
Credit, Amber Case: http://www.flickr.com/photos/caseorganic/
Okay, so my business card blew up on the internet last night. It climbed all the way to number 1 on Reddit, in fact! Here’s what I have to say in my defense to common critiques.
1) “Information Artist” is obnoxious and pretentious.
The first thing to clear up is that this is not a term like “code ninja” or “person who is actually just a front end dev who thinks he’s an artist.” I hate those people as much as you do. No, I probably hate them more.
This card is for my art career. This doesn’t mean the card is NOT obnoxious (art careers themselves are, by my definition, obnoxious), but it helps explain what’s going on here.
I do a lot of art work. I have a residency at an art and technology center. I exhibit my work around the world (*in fact, I’m exhibiting in NYC in a couple weeks!). I give talks at conferences. This is a serious title I give myself.
I will say that I have a difficult time pinning down exactly what it is I do, and “3d Information Artist” is the clearest way I’ve figured out how to do it. This is something I’m still working on.
As this card is for my new media art life, I need to cast a wide net. The tech art world is peppered with people who have never plugged in their own computer to people who code in assembly. While this is green-on-white console design makes me squeal with glee (as this redditor kindly mocked up below), I am not my intended audience. Museum curators, social media folk, internet art people… these are who I want to make a good impression on.

2) Well I’d never hire this guy!
I don’t give this card out to people who are looking for employees. I give it to people who have connections to arts foundations and organizations. If someone gave me this card and wanted to build my website, I’d also not hire this guy.
3) Saving XML as .txt file will make your computer blow up.



